Protective Wear For The Lady Motorcyclist Tribe.

THE MYTH OF WEARING MOTORCYCLE RIDING GEAR

THE MYTH OF WEARING MOTORCYCLE RIDING GEAR

SAFETY AND STYLE IS POSSIBLE WITH on Oct 24th 2024

THE MYTH OF WEARING MOTORCYCLE RIDING GEAR:

SAFETY AND STYLE IS POSSIBLE WITH

LIFESTYLE BRAND
OCTOBER 2024

I have sold and shipped across the nation classic cars, fine leather, and even some of the biggest brands of motorcycle wear. My work with design with real estate and housing, even quilting, has been exciting and profitable. Nothing has been as

rewarding as working on this premium lady rider brand for the past 2 years. The Blazen Spirit brand has influence from Los Angeles designers, lady rider friends, lady rider friends, some lady rider friends who

When it comes to ladies wear, we’re all familiar with the feelings of comfort and confidence that come with putting on a pair of jeans that fits perfectly or a jacket that we love with all our heart. We wish every article of clothing we owned felt that way, and we want that feeling in every new item we purchase. For most lady riders, we often wear leather or jack-ets that are available, versus wearing clothing that fits our tastes, often wearing mens wear. Face it, many motorcycle shops have just not offered ladies wear, we find this is mainly because male owned or managed motorcycle gear shops are not comfortable with selling ladies wear. Sales takes training, and our brand is an attempt to bring this educa-tion to a male dominated industry.

With riding gear, women deserve to look and feel great, protected and comfort-able out on the road. Safety on the road has been a focus of our studies. We know black for color is simply the toughest to see and yet the most widely sold. We truly upend the market with our choices, our vision and our style.

What if I told you that wearing gear that looks as good as it is safe can positively affect our ability to ride safely? 90% of accidents are preventable, I remember my MSC educator telling us. Confidence comes from many areas, and surely it comes from how we feel about ourselves. It makes sense. The reason people love to shop for any fashion is how that piece of clothing makes you feel. Riding is import-ant yet our safety is paramount. Women have so much to risk, we are needed and wear so many hats day to day outside of being a motorcyclist.

Blazen Spirit celebrates a woman's worth. We know you have countless reasons to return home safely. I often encounter comments from individuals who pride themselves on prioritizing appearance over safety, as if the two are mutually exclusive. To me, this is a belief that is not logical and as an entrepreneur and rider, I wanted to make a difference bringing a runway to roadway shopping experience to the ladyrider community. Soul to throttle, a

are seamstresses, motorcycle dealers and our brand champion manufacturers who have been building the highest quality garments for many top name brands for many years. The brand itself, the logo deserves a little attention. The S is a cross between a tribal eagle wing and a fiery image, a perfect blend of soulful tributes for any freedom loving rider who under-stands the excitement riding brings to our lives. Owning businesses, taking risks, living life to the fullest are just a few parts of my own experi-ence being a Blazen Spirit. You may giggle, the name Blaze was a family horse we had as a child, it was my Grandmas and she truly encouraged me to be creative as a young girl.I’ll say this brand is a bit of a tribute to my Grandma Margie, yet to all ladies who find cre-ativity is worth exploring.

When it comes to sizing, it takes little time to describe the frustrations ladies have with fit. Much less the constant focus we see in motor-cycle shops for the men riders. Let’s say this, nearly 75% of the rider population are men. Lady riders, whether riding their own or on back, have been unnoticed in many parts of the online buying world.

Blazen Spirit sees you, celebrates you and makes a big offer to bring us all together under one Blazen Spirit, a United Nation of Lady Riders.

clothing line that really reaches the soul, brings a huge smile, pride for the brand that you want to share and talk about and also, no doubt, brings confidence.

It seems unfor tunate to assume that good-look-ing gear can't or isn’t going to also be protective. While beauty and attractiveness are subjective, it's hard to argue against the difference between something that is clunky and dark versus elegant and beautiful. I have spent many years as a lady rider, my riding journey began at near age 40. I have been to so many great places, rode with my son in Virginia Beach, been over the 7 mile bridge to Key West countless times, rode solo and rode in groups yet I have seen so many unfortu-nate accidents where knowing if good gear had been used, a person likely would have saved their leg, saved thousands on medical bills or protected their gorgeous self or most important their life.

Our brand offers a membership package uniting lady riders across the globe under a similar feel-ing of our “Blazen Spirit”. Check it out on our site, it offers annual clothing savings, exclusive group rides, housing benefits and overall the chance to look after each other on the roads across the nations when riding.

Vicki WiederkehrEntreprene
Entrepreneur - Blogger - CEO - Educator - Lady Rider

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